MEET THE CRU
In our brand consultancy every employee is one of the finest of their craft.
Every designer, storyteller strategist, project, product and multi hyphenate is ready to be your personal liaison through the branding process.
We’ve found that a lean and dedicated team yields the most consistently extraordinary results, and helps us build personal bonds that have real impact.
In winemaking, ‹CRU› signifies extraordinary quality—a designation that we take to heart, especially when it comes to people.
SERVICES
Extraordinary brands are made of a complex web of parts.
Luckily we happen to understand all of them. Whether you need to refresh your current brand identity, build from the ground up, or just want an outside perspective to shake things up, we’re ready to make something extraordinary with you.
Brand Strategy
Every creative decision we make is based on thoughtful strategic insight. We work with you to identify the opportunities where your brand can make the biggest impact.
Brand Discovery
Brand Planning
Brand Architecture
Brand Positioning
Go-to-Market Strategy
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Storytelling
A good Brand Story isn’t just anecdotal. It provides the source code, or screenplay, for how the brand feels, thinks and behaves. We’re here to help you tell that story.
Naming
Brand Storytelling
Value Proposition
Messaging
Tone of Voice
Corporate Language
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Brand DEsign
We believe that meticulous brand design is the cornerstone of every brand and can help create compelling visuals or consistent design systems that help you look the part.
Visual Identity
Logotypes and Brand Marks
Typeface Design
Design System
Brand Collaterals
Digital Brandbooks
Art Direction
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Brand Experience
An extraordinary brand doesn’t exist in a vacuum. How your audiences interact with your brand is important, and we can help craft those experiences no matter the touchpoint.
Web Design
Web Development
Motion Design
Brand in Product
UX & UI
Place Branding & Wayfinding
Internal Brand Rollout
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You have a glimpse about us and how we like to work and consult. In the end every business and situation is different. So tell us about yours.
As a design-forward brand consultancy, we find immense value in crafting custom typefaces and logomarks. Here are just a few of our favorites that we’ve created throughout the years.
